Potential analysis

A potential analysis identifies the capability of a supplier with regard to a possible collaboration in the form of a specific development or production order. It serves as the basis for supplier selection and subsequent award decisions.

Definition of the potential analysis
The potential analysis according to VDA 6.3 (module P1) is a standardised process for evaluating suppliers in the automotive industry.
Goal if the analysis
It is used to objectively assess a company’s performance and willingness to develop.

Evaluation criteria

The focus is on quality, delivery capability, sustainability and innovation.

Basis of the cooperation
The analysis creates transparency and forms the basis for long-term cooperation between OEM and Tier I.
Identify potential for improvement
Weaknesses and optimisation opportunities are clearly identified in order to initiate targeted measures.
Recognised standard
The VDA potential analysis is used throughout the industry as an important standard for supplier evaluation.

Advantages of analysing potential

Analysing potential is an essential process in the run-up to strategic and long-term successful supplier selection. It creates transparency by clearly identifying strengths, weaknesses and development opportunities. By specifically identifying potential for improvement, concrete measures for further development can be introduced. For the OEM, the analysis serves as a sound basis for strategic procurement decisions and minimises risks by identifying weaknesses at an early stage. Supplying companies benefit from continuous further development and innovation through clearly defined recommendations for action.
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